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Logo design

sampson technology

In summary

Sampson Technology Ltd, required a company logo. The company offers what it terms ‘motion location’. It is a real time GPS GSM tracking solution for Windows Mobile 5.0 devices. The solution allows remote tracking devices to report their position directly to the hand held device which can then display the positions using Microsoft MapPoint web server. The street level colour maps of Europe and North American can then be emailed to anywhere.

We wanted to hint at the fact that it is transmission from an object in motion. We used a stylised shape, which diagonal stress helps emphasise forward motion and resembles an ‘S.’